Now that the dust has settled fans, owners, coaches and players can get to what they do best. Fans being able to watch the sport they love, players training for the games ahead, coaches devising plays, and owners sitting on their lazy asses counting the dough that is rolling in. In all seriousness it is all a business, the owners are the ones who are making most of the money from owning a team. It is their team after all and the players are the ones who make their team marketable. For example Sidney Crosby with the Pitsburg Penguins is a prime example of a heavily popular team with a star player who can make or break the team. Being an owner you need to satisfy your star players and have close relations with them so they can help build your team. But it seems one person is not enough most of the time, a star player should be surrounded by a few other good players to build a championship caliber team. Satisfying your players is the key for the owners so they do not leave your team. With that in mind they will help you win a championship that will obviously build up the teams popularity.
With popularity amongst the fans that will generate tons of revenue through merchandise, ticket sales and network deals. When fans are turned of by a certain team that will result in a loss. The fans are everything, they are an open market to whom ever dares to step in. But not anyone can step in, they must have andproject something the common hockey fan wants. For example in 2009-2010 everyone wanted a Sidney Crosby jersey because he was the hot topic at the time. The lock out is now over and everyone is back to doing what they love and that is what really matters. But in the future hopefully something like this does not happen, because the owners should know not to cross their players because without their players they are nothing. BANG BANG

Although a new collective bargaining agreement has been reached between the players and the union and the season can get under way, I do see this situation very reminiscent with the NBA last year. Although the NBA managed to produce a great season just as I would expect to see from the NHL (even though I don't watch hockey at all, lol) the NBA had a lot of injuries and fatigue really set in the players with a intense schedule set. The NHL won't be any different may be worse with the physical demands hockey has more that basketball. Nonetheless, this should be an interesting season and being from Toronto, I'll be rooting for the Leafs to make the playoffs this year. GO LEAFS!!!
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